June 2012

Web Hierarchy is for Chumps – Here’s My Website Hierarchy

by Mike Levin on June 28, 2012

Who is Mike Levin? I’m trying to answer that a bit better, because I feel that highly developed personal brands are simply the future of SEO—because social signals will EVENTUALLY displace the link graph, and those Likes, +1′s and Tweets will EVENTUALLY become qualitative in nature. Long-running social profiles in Gmail, Facebook Twitter become gold—maybe [...]

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Finishing a Major Feature Expansion Against All Odds – Getting Over The Hump

by Mike Levin on June 26, 2012

Okay, a few words of prefacing before this long, somewhat disjointed post. I program, but programming is not my main job. The project I maintain has reached a point of blessed stability, and is deployed across multiple servers, serving agency partners, clients, our internal staff, and even accessible to the public with a sub-set of [...]

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SEO Truisms: Be Known For Something & Age A Few Well Organized URLs

by Mike Levin on June 18, 2012

My field is SEO, a discipline mostly of influencing the biggest kingmaker on the planet right now—Google. But the field itself is an anomaly, with the still-new new interwebs suddenly giving the average joe the ability to do research—an otherwise boring endeavor—onto our desktops, and now onto our phones. And the simple trick of delivering [...]

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I’m in Airplane Mode – Changes at La Guardia

by Mike Levin on June 13, 2012

Heading to the Atlanta office this morning. It’s the lightest I ever traveled—just my phone, wallet, keys and an extra battery-pack for my phone. No laptop. I’ve got the PowerPoint deck converted over to iPhone keynote for review. No laptop. I’ve Instapaper’d everything I think I’ll need to read in preparation, like the backgrounds to [...]

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