The Psychology of Fanboys is a New Part of the Business

by Mike Levin SEO & Datamaster, 06/19/2007

Testiiiiing writes “CoolTechZone.com’s Gundeep Hora publishes his thoughts on why fanboys act the way they do. ‘For fanboys (and I use the term with utmost respect, at least for this article), their appetite to support their favorite company to beat the big, bad corporate heavyweights gets delusional at times. And why not? After all, we all like to cheer the underdog… reasonably. In addition to cheering for the little guy, fanboys also think it’s their responsibility to spread the word about their favorite company. Combine their need to do marketing on behalf of their adopted companies and their products with the passion to make others see things their way, and you have a powerful group of people.’”
Read more of this story at Slashdot.